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Company Profile

STORIWARE Ceramics, with 15 years of establishment, is an inheritor of Liling underglaze color intangible cultural heritage. For years, we have focused on ceramic R&D and production, committed to transforming the millennium-old ceramic wisdom into modern and international tableware solutions. Relying on a 20,000-square-meter intelligent production base, we integrate traditional craftsmanship with modern technology, and have built 15 full-process production lines (including 2 exclusive lines for intangible cultural heritage underglaze color). With a monthly production capacity of 5 million pieces, our services cover more than 50 countries and regions worldwide, serving international benchmark enterprises such as French Michelin restaurants, American Target supermarkets, and Japanese home brands.


We adhere to the core of "safety, durability and sustainability". All products have passed FDA (USA), LFGB (Germany) and SGS tests, with lead and cadmium dissolution ≤ 0.01mg/L, far exceeding international food contact standards. From cultural IP co-branding to commercial scene customization, from 3D modeling to global logistics delivery, STORIWARE has become a trusted ceramic partner for global customers with "full-link customization capability + international compliance guarantee".

Our Mission and Vision

Mission

Connect tradition and future with ceramics, provide safe, aesthetic and environmentally friendly tableware solutions for global brands and families, and make "Chinese ceramics" a symbol of sustainable lifestyle.

Vision

To become a benchmark in the global ceramic customization industry and promote the achievement of three major goals.

Company Positioning:

Protect and activate intangible cultural heritage skills such as Liling underglaze color, and enable traditional ceramics to meet the needs of modern mass production through technological upgrading such as digital glazing and intelligent kilns.

Business Model:

Build a "zero-carbon factory" by 2030, realize localized raw materials, recycled energy and degradable packaging, and reduce the carbon footprint per unit product by 50%.

Global cultural resonance

Spread Oriental aesthetics through ceramic carriers, co-create products with both regional cultural characteristics and international aesthetics with global brands, and make "Chinese ceramics" a bridge for cross-cultural communication.

Social Responsibility and Sustainable Development

Environmental Production: Reducing Carbon Footprint from the Source

We adhere to the "green ceramics" production concept, integrating environmental protection into the entire manufacturing process through localized raw material procurement and energy recycling technology:

Low-carbon raw materials

Selected local natural kaolin in Liling, reducing carbon emissions from raw material transportation by 30%, while ensuring that the mineral impurity content is less than 0.5%, ensuring product purity from the source.

Energy optimization

Adopt intelligent kiln waste heat recovery system to reduce firing energy consumption by 25%; implement solar auxiliary power supply in the whole factory area, with annual carbon reduction equivalent to planting 10,000 trees.

Degradable packaging

Use corn starch-based buffer materials and recycled pulp packaging, combined with fully automatic shockproof packaging lines (damage rate < 0.5%), to achieve the dual goals of "environmental protection + efficiency", and obtain BSCI sustainable production certification.

Responsible Materials and Craftsmanship

With "food safety and ecological friendliness" as the core, we strictly control the entire life cycle of products:

Commitment to lead-free and cadmium-free

All glazes adopt environmental protection lithium glaze/boron glaze system. SGS testing shows that the dissolution of lead and cadmium is 0, which meets EU EN 1388 and US FDA 21 CFR 132 standards, ensuring food contact safety.

Sustainable raw materials

100% mineral-based raw materials are selected, and animal bone meal is rejected (Bone china craft is optional). A "vegetarian-friendly" reinforced porcelain series is launched to adapt to the global green consumption trend.

Circular economy practice

Production wastewater is reused after three-stage filtration, and green body waste is crushed and reprocessed, achieving a resource utilization rate of more than 95% and reducing industrial solid waste emissions.

Global Compliance and Social Responsibility

International certification matrix

Passed 12 international tests such as FDA (USA), LFGB (Germany) and SGS, and products enter markets in more than 50 countries in compliance, helping customers avoid trade barriers.

Employee care

Establish a "skill inheritance plan", where old craftsmen teach young technicians to retain the intangible cultural heritage underglaze color craftsmanship; provide safety training and health benefits higher than industry standards, and the factory safety accident rate has been 0 for 5 consecutive years.

Community participation

Invest 3% of annual profits in the protection of Liling ceramic culture, fund workshops of intangible cultural heritage inheritors, and cooperate with local schools to offer ceramic skill courses to promote the inheritance of traditional crafts among young people.

Global Certification and Compliance

Sustainable Development Goals

We believe that true quality is not only the excellence of products, but also the responsibility to the earth and the future.

Short-term (2025)

Reduce carbon emissions per unit product by another 15% and achieve 100% degradable packaging materials.

Long-term (2030)

Build the industry's first "zero-carbon ceramic factory" and achieve carbon neutrality in the entire industrial chain through renewable energy and carbon offset mechanisms.

STORIWARE is shaping the future of ceramic tableware

Globally inspired, locally trusted.

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